Luisa Mendez Guzman

managing associate

Luisa Mendez – Guzman is a Romanian-qualified lawyer holding the position of Managing Associate in our Bucharest office. She is a Member of the Bucharest Bar and also of the Romanian National Chamber of Industrial Property. She is a certified Procurement Expert.

Luisa has a strong commercial practice, with particular expertise in relation to intellectual property matters. She advises on the whole set of the intellectual property issues including trademark rights, design rights, copyright and related rights matters, trade names, domain names, enforcement and border measures, patents, licenses and franchises and unfair competition in various industries. She has significant experience working with clients in sectors including pharmaceutical industry, automobile, constructions, media and entertainment, Information technology, beverages and consumer goods, fashion and HORECA.

Luisa has gain experience in advising on data protection and privacy-related matters through her work with clients from various industries, including advising on compliance with the GDPR, regulatory compliance, data subject rights, processing, data transfer formalities and drafting privacy policies and data protection notifications.

She has a solid experience and has acquired an extensive practice in assisting foreign and Romanian non-profit organizations, and understanding the clients matters depending on the field in which it operates, and continuing to solve complicated issues related to the establishment and operation of an NGO.

Luisa has also advised international companies in relation to commercial matters in various sectors (including oil & gas companies, global banking and financial services company, pharmaceutical producers, transport and logistic companies) and assisted client in cross-border enforcement procedures.

She is a highly experienced lawyer and her practice includes also expertise in Information technology, Telecommunications and media, employment, consumer protection, e-commerce advertising and branding. She also provides extensive advice to clients in the field of healthcare and pharmaceutical legislation.

Luisa is fluent in Romanian, Spanish, German and English.

Areas of expertise : Intellectual Property, Data protection, Telecommunications and Media, Information technology, Employment, Dispute Resolution, Enforcement procedures, Real Estate, Compliance and investigatory matters, Public procurement, Energy.